Stellas.Digital - Rate Card

Your Partner in Digital Growth

Website Development & Optimization

ServiceCost Range (IDR)Estimated HoursDetails
Basic Website (5-10 pages)Rp31.2–78 juta100 - 250 hoursWordPress/mobile-responsive design. Includes discovery, design, development, testing, and basic training.
Advanced Website (enrollment, portals, tours)Rp124.8–234 juta400 - 750 hoursCustom features + CMS. In-depth planning, custom UI/UX, complex development & integration, advanced testing, and comprehensive training.
Technical SEO OptimizationRp7.8–39 juta25 - 125 hoursSpeed, schema markup, mobile fixes. Includes audit, on-page optimization, performance, and mobile usability fixes.
Annual MaintenanceRp15.6–46.8 juta/year50 - 150 hours/yearUpdates, security, backups. Covers CMS, plugin & theme updates, security monitoring, and regular backups.

SEO Services (Monthly)

TierMonthly (IDR)Annual (IDR)Estimated Hours/MonthKey Activities
Basic Local SEORp4.68–11.7 jutaRp56.16–140.4 juta15 - 40 hoursGMB setup, citations, local keywords, review management, basic reporting.
Comprehensive SEORp11.7–46.8 jutaRp140.4–561.6 juta40 - 160 hoursIn-depth content strategy, link building, regular technical audits, ongoing on-page optimization, competitor analysis, detailed reporting.

SEM (Google Ads)

ComponentMonthly (IDR)Annual (IDR)Estimated Hours/MonthKey Activities
Ad SpendRp15.6–78 jutaRp187.2–936 jutaN/A (Client's Budget)Direct cost paid to Google for clicks/impressions.
Management FeesRp2.34–15.6 jutaRp28.08–187.2 juta8 - 50 hoursCampaign strategy & setup, ongoing optimization, performance analysis & reporting, client communication, budget management.
Ad CreativesRp4.68–12.48 jutaRp56.16–149.76 juta15 - 40 hoursCopywriting, visual design (images/videos), A/B testing & iteration, landing page optimization input, market research.

Total First-Year Investment

CategoryLow Range (IDR)High Range (IDR)Estimated Hours (Total First Year)
Website & SetupRp54.9 jutaRp319.8 jutaVaries based on Basic (100-250 hrs) or Advanced (400-750 hrs) Website + initial Technical SEO (25-125 hrs).
SEORp140.4 jutaRp561.6 jutaRanges from 205 (Basic Local + Tech SEO) to 2045+ (Comprehensive + Tech SEO) hours.
SEMRp271.44 jutaRp1,272.96 jutaRanges from 276 to 1080+ hours (excluding Ad Spend).
TOTALRp466.8 jutaRp2,154.36 jutaVariable: Approximately 581 to 3875+ hours for a full first-year engagement across all services.

Note: All estimated hours are ranges and can vary based on project complexity, client requirements, and ongoing optimizations. Ad Spend is a direct cost to Google and does not represent service hours.

Verified by MonsterInsights